Co-op Marketing has become an ever increasingly popular method for manufacturers to provide incentives to their resellers, while increasing their brand recognition and awareness. Branding is an important element in any Co-op Marketing program. When done right, it sets you apart from the competition. So in addition to developing a program that aids your resellers to promote and sell your products, we ensure that their ads are in compliance with your brand guidelines. We develop programs from start to execution or restructure one already in place. Ultimately, the goal is to provide resellers with incentives to sell and market your product, while creating brand impressions.
The Execution Group can set up a program that fits the needs of your company. From reviewing prior approval requests, to cutting incentive checks-- we tailor the program for your optimal success.